First Digipak Edit

Oliver edited one of the photos for his Digipak. I plan to do something similar with the black and white theme with the red or neon colours to represent our name Vivid.

Digipak Photos

On Wednesday, my group started to take photos for our digipaks. We decided to take photos of Tolani as our research into digipaks concluded that the artist is usually a main feature on it. We also took some photos of Tolami with props, such as a veil and tape. The veil has connotations of love which ties in with our theme whilst the red tape will be effective when editing the photos, I plan to make these photos black and white whilst keeping the tape red. This will reflect our artistic element of our idea. Below are some example shots.



 

Weekly Plan

This week, myself and my group plan to take pictures for our digipak on Wednesday, this is because the weather forecast is rain/potentially snowing which will make it challenging to film. We will film on Friday at London Southbank and Greenwich underpath, we will film during our media lesson.

Filming Draft

Digipak Draft

Oliver made a example digipak to get an idea of matching colours and the design. Below is what he wrote about it.

'This is my own draft idea for my digipak. The elements I would want in it I have included on this piece. For example, bright pink and red lights, fonts and CD edges. The image on the front cover in black and white is the idea i'll try to convey throughout the whole digipak. The other images also therefore being black and white with pink/red edits. the only thing in full colour being the neon light images. These images are what i plan to capture when filming on location in Soho for example.'

Started Filming

Today we started to film. We filmed the opening scene for our music video which consists of Tolani lip synching the song. We filmed her lip synching the song in multiple different style of shots such as extreme close up, close up and mid shot.

We filmed in a classroom in front of a white screen. This basic, bland setting will contrast with our other filming locations which will have bright colours or be patterned, the focus in these shots is on Tolani as a result of it. For our set up we had the camera on a trip-pod and has four lights angled at Tolani.

Digipak Research

The digipak for Lana Del Rey's projects the theme of the album through its style and design. The CD itself is plain whit with red roses on it, this creates a contrast in colours and the metaphoric associations. The white represents innocence and purity whilst the red from the roses suggests power, passion and love. This could represent Lana's mixed emotions and battle in love. 

The front of the cover has her name at the top in bold letters and the title at the bottom in the same font but a smaller size. This allows the title to stand out.  The front cover is laid out so she is in the centre and the focus is on her.  It is a mid shot which allows you to see her outfit and her facial expressions, which are minimal and comes across as emotionless. This lack of emotion fits in with the title of her album, Born To Die, and the feelings associated with death. The design of the cover is vintage, the colours are very bright and clear cut, the background has a blurred effect which makes Lana stand out even more. 

The back of the cover reinforces the lyrics and narrative of the album, lust and heartbreak. the typography is very bold and simplistic similar to the front cover, making the text stand out and trying to make a statement. 

The Artic Monkeys digipak is extremely different to Lana Del Rey's. It is very simplistic and to the point, there isn't a metaphoric, deeper meaning to it. Artic Monkey's as a band focus on their music rather than the contents of what they sing about, this is represented in their digipak. The front cover is features a pattern that represent sound waves. Their is also a silhouette of a girl which reflects the contents of their song as they usually sing about the issues of love or relationships. Below the silhouette is the words 'Do i wanna know' which is the title of one of their most recognised songs. This is the same for the image of a close up of a buttons found on some phone for payphone, which is symbolic for one of their biggest hit songs 'Why'd you only call me when you're high'.